The Bay is under growing pressure and facing closely connected challenges:

• Nature is in decline. Internationally important bird populations are falling as habitats are lost, disturbance increases and severe weather becomes more regular and intense.
• Communities are struggling to deal with more frequent severe weather events causing flooding and erosion which are already reshaping lives and places, often with uncertainty about what comes next.
• Many young people are growing up disconnected from nature. This affects wellbeing today and limits opportunities to develop skills and futures connected to the natural world.
• Access to the countryside and coast is not inclusive. Too often, people are excluded by barriers linked to health, disability, poverty or poor transport links.
• The Bay’s heritage is at risk. Archaeology, coastal history and shared cultural stories are being lost, quietly and steadily, without enough care or attention.